Global Agriculture Market Place

We focus on market optimization - we increase transparency and allow access to relevant information in order to generate and maximize trade in agricultural produce


Our Vision: To be the #1 International Trading System for Fresh Produce!


To improve the global trading mechanism of fresh produce

Our Solution focuses on market optimization - we increase transparency and allow access to relevant information


Doing good while doing well

Decrease world poverty

mainly in third-world countries which have a large part of their GDP based on agriculture - Caused by unbalanced supply/demand in the markets information

Decrease production loss, waste and CO2 emissions

Caused by sub-optimal planning of production resources

The Need:


Traditional and Inefficient mechanism of doing business

Seller / Buyers are exposed to limited opportunities in the market

Lack of Updated and Reliable Information: regulation, logistics and commercial Information

Sub-optimal production planning leads to unbalanced market:

- High vol. production losses - 52% of Fruits & Vegetables is perishes or goes to waste

- Price volatility

Our Solution:


International commercial platform - A meeting place for traders, both Buyers / Sellers.

Aggregate and store all relevant information needed for doing business

Generate orders according to the user’s needs, regulatory terms and restrictions

Access to highly valuable business information - Credible Market Info.


CEO - Zachi Ben-Moshe

Served as CEO of large scale company and VP of strategy & Business Development.

Executive M.A. from the Hebrew University in Jerusalem, specializing in Finance.


CTO - Shahar Abramovich

Serves as software team leader in start-ups.

B.Sc. from Haifa University in Computer Science and Economics.


CPO - Eli Edri

Serves as Product manager and head of Process Improvement.

B.Sc. in Industrial Engineering & Management from the Technion University, specializing in Information technology.

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